The B2B Social Media Marketing Manager will assist in development of client Social Media Marketing Plans. The individual will be responsible for implementing client Social Media Strategy, developing brand awareness, persona, generating inbound traffic and encouraging product adoption. This role coordinates with the Yo!Dog Marketing Strategic Account team, client marketing and PR teams to support their respective missions, ensuring consistency in voice and cultivating a social media referral network. This is a full time position.
Desired Skills and Experience
Requirements
- Strong project management or organizational skills
- In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Digg, Youtube, Twitter, Flickr etc.) and how they can be deployed in different scenarios
- Knowledge of blogging ecosystem
- Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships
- Team player, with the confidence to take the lead and guide other departments when necessary
- Good technical understanding and can pick up new tools quickly
- Have a good knowledge of principles of SEO
- Public relations, Marketing, Sales, Community Management experience, a plus
- Experience using LinkedIn to generate B2B leads
- Knowledge of B2B sales process and lead generation
Business Description
Yo!Dog Marketing is an internet marketing agency specializing in the hospitality space. We understand that marketing needs to be integrated with traditional and online channels, drive sales and deliver results because it’s all about getting top line revenues with high quality return-on-investment. The individuals on our team have more than a decade of internet marketing experience and a track record that separates us from our competitors.
Our business model drives off of five main platforms
- Brand.com web site management & optimization
- Stand alone web site design & development
- Proprietary services (including SEO, SEM, Local Search)
- Social media marketing
- Mobile Marketing
Project Assistant
Great Post! As I read over this post I was enlighten with my Search Engine Optimization problem and...
Fred Waters
Excellent recommendations. As a webmaster I constantly harp on my clients about the importance of n...
Colleen
Thanks! This is a huge help!
Joni
love your post!
Karool
I completely agree that feeling comfortable is necessary in spending time working in the office. Tha...