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Module Title

  • Hospitality: Then and Now

    May 16, 2013

    In my “spare” time I teach an online class here and there for those working on a Hotel/Restaurant Management Degree. I finished my own back in 2002 but I actually started working in hotels back in 1989 (yes, I was an infant).

    So much has changed in the past 20+ years.

    Read more »

  • So You're Not Sure When To Use "Your"? | Grammar Made Easy

    May 10, 2013

    Why does this matter, you might ask? Doesn't grammar "not count" online and in text messages? Sure--if you're just chatting with your friends. But when those bad habits bleed over onto your business communications or website content, you're affecting the public face of your brand.

    Read more »

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Want to reach mobile users but don’t have the funds for app development?  Then, keep it in the browser! 

 

Responsive design is sweeping the web design community (and for good reasons). Smart phones and tablets are rapidly becoming more available to the public, and consequently impacting the ...

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With social media taking the world by storm many companies are trying to develop a way to engage on social media channels.

 

Yo!Dog Marketing develops social media plans around four key elements:

  • Communication
  • Collaboration
  • Education
  • Entertainment

What better than a contest or promoti...

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Let’s say you have never heard of planking- you go on your Facebook and you see your dorky, old, college roommate who is the CEO of a major corporation now and is lying down on a green wall with his face facing downward (sound familiar???). You click on it, not necessarily because it looks funn...

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With vanity websites offering so much more in terms of flexibility of content and design and with only so many hours in the day, you may ask yourself how important it is to keep your brand website current and up-to-date. The simple answer? Very. Here's why.

 

From a Corporate/Brand standpoi...

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We all recognize the importance of harvesting a social media presence, but the biggest mistake we see in business’ efforts to implement some kind of social media strategy is their approach.

 

Businesses are adding social media components to their marketing plan as an addendum, a post-script.

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